Blogazine

Deborah McMurray

Author: Deborah McMurray
I just spoke at the sold-out-standing-room-only LMA Tech Midwest (#LMATech) conference in Chicago. It was the first Legal Marketing Association tech conference held in the Midwest, but it followed in the very successful footsteps of its older brother, LMA Tech, which takes place in San Francisco each year.
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Author: Deborah McMurray
Content Pilot announced that it has begun the research for its next study, "Global 50 Law Firm Websites: Ten Foundational Best Practices." This is the 6th such study, which focuses on identifying and establishing foundational best practices that matter to visitors, and that, based on client interviews, move the needle with buyers of legal services.
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Author: Deborah McMurray
It's no surprise that millennials like to text. I do, too, and often I prefer it - and the more deliberate emailing - to speaking on the phone. It just depends on what I need to accomplish. My goal of effective communication (i.e., understanding and being understood) always trumps the medium - if it's a quick logistical issue that needs clarification, great. A quick text or email is perfect.  If there is a problem to solve, an opportunity about which to brainstorm, or if my fellow communicator simply prefers a phone call - the phone wins.
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