Senior marketers have been questioning the value of Martindale-Hubbell
listings with increasingly loud and passionate voices. For AmLaw 100
and 200 firms
, the cost ranges from a bare-bones listing in the $20,000-40,000 range to a comprehensive contract that costs well into the six-figures. And many firms have eliminated it altogether, saying “Enough is enough.” In fact, in a meeting in Houston last Friday, an AmLaw 200 executive director said, "nearly everyone on my ALA listserve across the country have dropped Martindale."